Once upon a time when the mobile looked like a brick
And Romtelecom was king. And if you still remember, we used to connect to the internet around a few minutes to 11pm in order to make the night day. The internet was fascinating those days. It was a nocturnal occupation. In fact, the subscription options suggested the same thing: business (during the day) and personal (during the night).
Anyway, that was not what I wanted to talk about. I wanted it to sound this way: “Back then when the mobile phone looked like a brick, the new Romtelecom site might have had an excuse, now it does NOT have one!”
In this type of situation you simply cannot understand the nature of this change: why change something good with something bad? Why change a labored layout and just throw something else instead. And more content for less content?
The old site has been created by Greenpixel (chapeau bas for the professionalism). The new one is made by Romtelecom (that’s what it says in Metatags at author).
The questions is this: Does it make sense to create in-house? Especially since you are not known as being the pole of creativity in Romania. (I mean, Apple Inc. could take a risk and make all sort of in-house things - although I think they are too smart to abandon the focus - but can the same thing be made by Romtelecom or other companies of the same sort?)
The answer is, of course, no. Because a good web-development company understands how things work. While a communications’ corporation understands other things, but not those related to web-development.
Is in-house creation cheaper? Absolutely! Yes, it is cheaper if you design your desk furniture or call a friend who has Canon Ixus to make your print photos.
Later update: “May we hear for the best” slogan does not really work when you want to make it clear you are selling data, hosting, tripleplay and other related stuff.